Apollo Theatre

The Apollo Theatre stands in Shaftesbury Avenue, Westminster, as a Grade II listed West End playhouse. Built in the early 20th century, it opened in 1901 and remains one of London’s few freehold theatres. The architect Lewin Sharp designed it specifically for musical theatre, naming it after Apollo, the Greek god of the arts. Its Renaissance-style front contrasts with plain London brick, while the interior follows Louis XIV style with four levels of seating. The third-tier balcony is noted for its steep rake, the steepest in London. The theatre has hosted many notable productions since its opening. Early successes included Edwardian musical comedies by George Edwardes and plays featuring stars like Cicely Courtneidge and Laurence Olivier. Later, it saw long-running hits such as *Boeing-Boeing* and major revivals with actors like John Gielgud. In 2013, part of the ceiling collapsed during a performance, injuring many but leading to a thorough restoration. Visitors find a four-level auditorium with three cantilevered balconies and a central loggia on the first floor. The foyers and promenades on each level offer space to gather before the show. The theatre’s ornate plasterwork and decorative details reflect its Edwardian origins. Though the fourth level remains sealed after the collapse, the remaining seating still holds 757 people. The Apollo continues to present plays and musicals, maintaining its place in London’s theatreland.